HOW DO YOU SCALE THE INTELLIGENT TRANSFORMATION FOR A GLOBAL ORGANIZATION?
In the last 55min session of Reinvention Dr. Ralf Belusa, CDO and Managing Director of Hapag-Lloyd spoke about the secret sauce of intelligent transformation the global shipping and container transportation company is using to stay ahead of an ever-changing environment. Using the Reinvention Wheel as a guiding model, Ralf presented his vision and the ongoing transformation journey of the Hamburg-based company. Using the interconnected five dimensions of the Reinvention Wheel (Rethink the Customer, Rebuild your Brand, Reimagine Creativity, Rethink Innovation, Relearn Forever), he has shown in detail which individual areas are key-elements of the transformation journey.
Check the video below for further insights into the single dimensions and specific examples.
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The 1000Vordenker, our very own network of globally spread forward-thinkers, introduced a new format in 2020: The 55min of Reinvention. It is a monthly meeting with the overall theme of Reinvention. We invite thinkers and pioneers from various business backgrounds to speak about a subject that relates to our five dimensions of reinvention. For more information check out the 1000Vordenker-Website.