EDUCATION FIRST IN CHINA
Education is playing a massive role in China – in an extremely competitive society where parents demand only the best from their children. A fulfilling life requires a great job with a big paycheck to buy a fancy apartment and a nice car to attract the perfect partner to start the most adorable family. To get a great job though you need a degree from the best university, which again requires great high school marks, a passed college entrance exam, as well as an exceptionally well trained and intelligent child. Long story short: Many parents invest time and efforts from early on to try to bring their offspring onto the best possible track.
ONLINE EDUCATION A-Z: ENGLISH, PYTHON, ETIQUETTE AND MORE
In China there has been a massive surge in remote learning especially with the increasing need to learn English and find reliable mother tongue English tutors at reasonable costs. Meanwhile e-learning and online coursework developed by far beyond English and expand into the whole cosmos of education: mathematics, Chinese, sciences as well as arts and PE for all ages. (If you just wondered what the heck Chinese students might learn about Private Equity at school, better bring yourself into relearning mode, and fast: PE in educational context is the abbreviation for Physical Education.)
E-learning players like VIP Kid, YuanFuDao or Zuoyebang are increasing their investment and compete for more and more students. During the Covid-19 period, many students were forced to get home schooled and additional tutoring. Equipped with convenience enhancing tech and AI these ed-tech services promise the most innovative age-appropriate content; a tailor-made syllabus and learning pace based on the performance of the individual learner.
REINVENTING EDUCATION AGAIN AND AGAIN
Reshaping innovation in the sector of education is a much needed yet sensitive venture. If you work with brick-and-mortar schools on that challenge, there is often only the possibility of providing a technical infrastructure to facilitate online classes. Dingtalk transformed itself from a work and cooperation platform from Alibaba into an online learning service for schools. 50 million students and 600,000 teachers in China used the live-streaming feature on Dingtalk during early 2020 Covid-19 period in February. Other platforms like YuanFuDao and Zuoyebang are providing their own syllabus and teachers for extra curriculum tutoring. With interactive multi-media formats like online courses, live lessons and homework help sessions between students and teachers their rich content drives engagement and offers data driven learning experience.